October 22, 2009 - It seems Microsoft hasn't given up on adding high-definition disc movie playback to the Xbox 360.
In an interview with Gizmodo, Microsoft CEO Steve Ballmer was asked if we'll ever see a Xbox 360 with a built in Blu-ray disc drive.
"Well I don't know if we need to put Blu-ray in there—you'll be able to get Blu-ray drives as accessories," said Ballmer
"I think the future of movies is on-demand actually, as opposed to via distribution on physical media. So we're just going to keep driving forward and try to make [Xbox 360] the best overall entertainment experience, and not just gaming."




